Case Studies
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How Smile’s creepy publicity stunt raked in $37 million worldwide
Ryanair's Rise to 2.3 million fans: How self-roasting won hearts and wings
Ride for free: Romania's squat-for-a-ticket makes exercise fun
Sky's the Limit: Paramount’s drone display stuns Austin, Texas
The clever illusion behind the ‘generous’ fries at Five Guys
How Robinhood captured 1 million users before launching
Turning a "worst coffee” review into the best marketing move
Eat24’s daring gamble — how adult sites became their advertising jackpot
20 million hits! — the success of Coinbase's super bowl QR code
How Bumble used reverse psychology to ignite campus curiosity
How Insydo's clever play on words captivated 2 million people in Dubai!
How Typeform reinvented forms to collect 10 Million+ responses every month
How Sonic’s Square Shakes stole the spotlight at Coachella 2016
How Pinterest used Apple stores to gain free exposure
How Spikeball built a community of 1 Million players using TikTok
How GoPuff’s hilarious Twitter highlights are winning over customers